Events over Hotels Blog

Turning Event Data into Actionable Insights for Hotels

Created: 19.02.2025
In the dynamic world of hospitality, staying ahead means anticipating demand shifts before they happen. That’s exactly why we started this project in 2022—to bridge the gap between city event data and hotel forecasting.
While many hotel assistant tools existed, they rarely leveraged event data effectively. Most simply listed nearby events without deep insights. We saw an opportunity: What if hotels could predict demand surges based on real-time event trends and optimize pricing accordingly?
A year later, we put our idea into action. Our first tests focused on Bundesliga matches—not predicting scores, but forecasting stadium attendance and visitor inflow from other cities. After extensive modeling, we built our first version—a simple but effective tool. From there, we scaled up:
  • Developing a full-fledged platform
  • Optimizing data acquisition & forecasting accuracy
  • Expanding to key markets

It Can Benefit

We want to provide event-driven data for top cities including Berlin, Munich, Amsterdam, London, San Francisco, and Vienna. German cities are already live, offering actionable insights for revenue managers looking for:
  • 🔹 Adjust pricing strategies based on event-driven demand
  • 🔹 Optimize staffing and inventory planning
  • 🔹 Stay ahead of competitors with smarter data insights
If you’re a hotel, revenue manager, or industry professional, we’d love to help you use event-based forecasting to maximize profitability. Let’s connect! 🚀
📩 Get in touch to explore how we can work together.